To Tweet or to Instagram? That is the question.
For more and more people, though, the answer seems to be “to Instagram.”
In October of 2014, Twitter reported having more than 284 million active monthly users and more than 70 million videos and photos shared daily – up from 60 million in March of 2014.
That was compared to Twitter’s 232 million users at around the same time. With those numbers in mind, it seems evident that Instagram is pulling ahead as the leader of the social media pack, making it an essential part of every marketing scheme.
Read on to learn more about how the photo-sharing Super giant is dominating the market right now and why your business needs to be on it.
Why Instagram Rules All
Although Facebook is still the most popular social media site in the world – boasting upward of 1.15 billion monthly users, Instagram has a unique seat in the social media parlor. This is due to the following things: